Category: Articles

Market Commentary: Winter 2026 - The One Big Beautiful Bill Act

Jan 15, 2026 Willow Creek Wealth Management

The One Big Beautiful Bill Act (OBBBA), signed into law on July 4, 2025, will have varying impacts on taxpayers in 2026 depending on their income levels. The bill will have the most sizable benefit for lower and middle-income taxpayers, especially those age 65 and above. For higher-income families, the impact is more mixed – there are some benefits, but many of the law's more generous provisions phase out as income rises. 

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Your 6-Month Financial Roadmap: January Through June

Jan 1, 2026 Jake Weber

The start of a new year offers a fresh opportunity to reflect on where you've been and chart a course for where you want to go. Whether you're focused on building better habits, pursuing big dreams, or creating more balance in your life, having a clear plan makes all the difference. The same holds true for your finances!

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Market Commentary: Summer 2025 - Lessons From a Whiplash Quarter

Jul 25, 2025 Willow Creek Wealth Management

This past quarter brought plenty of ups and downs – and ultimately, higher than expected returns. It also serves as a powerful reminder of two core investment principles: (1) markets can change direction quickly, making it hard to time them, and (2) maintaining diversification remains one of the best ways to weather uncertainty. While these ideas are often repeated, they can be easy to overlook in the heat of short-term market swings, when emotion tempts investors to make decisions that could be harmful in the long run. 

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College Costs: 8 Things Every Family Should Consider

Jul 25, 2025 David Lawrence

While applying to college may be the most stressful part for students, figuring out how to pay for it is often just as overwhelming for parents. The financial burden of higher education can often feel like taking on a second mortgage. Fortunately, with the right knowledge and planning, families can make more informed and manageable choices.

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Market Commentary: Spring 2025 - Patterns and Perspective

Apr 24, 2025 Willow Creek Wealth Management

A famous 20th century investor and fund manager, Sir John Templeton, once called the phrase, “This time it’s different,” the four most dangerous words in investing. The idea that the present is somehow “different” often arises from our natural tendency to magnify the present. The challenges we face today tend to feel monumental because they’re immediate and personal. And yet, history has shown that patience and perspective are powerful tools, especially in uncertain times. 

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Tuning Out the Noise: Timeless Investing Advice that Works

Apr 18, 2025 Dave Homan

Today’s financial media is a constant stream of opinions, predictions, and product promotions – all presented as “advice”. Unfortunately, this so-called advice often sounds so convincing that it can tempt even disciplined investors to take impulsive action. But reacting impulsively can lead to costly mistakes. Instead, let’s take a look at a few tips to help you stay focused and keep your investment plan on track.

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8 Financial Resolutions for the New Year

Jan 30, 2025 Heather Belli

The start of the year often brings a sense of change and the promise of new beginnings. While health and wellness often take center stage during this time, it’s important not to overlook another vital pillar of well-being: financial health.

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State of the Firm 2025

Jan 23, 2025 Timothy Admire

As we close out another remarkable year at Willow Creek Wealth Management, we'd like to express our deepest gratitude for the trust and partnership you’ve shared with us.

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