Category: Articles

Whether we are aware of it or not, emotions often wield significant influence over our personal investment decisions. It’s not just about the numbers; it’s about how we respond to them emotionally.

Towards the end of each year, it is common to see financial forecasts being issued for the year ahead. Market analysts and financial pundits put forth estimates of where the market will end the year and how the economy will perform. 

As we step into 2024, we at Willow Creek Wealth Management are filled with gratitude, pride, and excitement as we reach our 40th anniversary milestone.

Willow Creek Wealth Management, based in Sebastopol, CA, announced today that as of January 1, 2024, Director of Operations, Beverly Hanson, and Client Service Associate, Nancy Spallino, are now partners and shareholders at the firm.

Over the past 18 months or so, we have seen an extraordinary increase in interest rate earnings from all types of fixed income products. 

For most of us, our lives generally follow a predictable path. If we are lucky, we enjoy good health as we age, and those years can be truly wonderful. However, there may come a time when illness or injury disrupts this trajectory. While some may experience only a brief setback, others may endure the lingering effects for years. 

If applying to college is the most stressful thing a teenager has done in their lives, paying for college is a close equivalent for their parents.